Social Media Manager

Wix · New York, NY, United States

  • Full-time
  • Mid level

About the role

Job Description

We are looking for a sharp, trend-obsessed Social Media Manager to manage the social presence of some of Wix's biggest brands, including Wix.com, Wix Studio and Symphony. You will own the strategy and the craft: planning what we say and where, then creating the short-form videos that bring it to life, for both organic and paid, from A to Z. 

This is a hands-on role for someone early in their career who lives on social, spots trends before they peak, and can take an idea from a first hook to a published video on their own.

On your day to day you will: 

  • Establish social media strategies for various Wix products across short form video platforms - TikTok, Instagram, and YouTube Shorts.

  • Build and manage content calendars, balancing always-on organic content with campaign, launch and product moments

  • Create short-form video content from A to Z: concepting, scripting, shooting, editing, captioning and publishing, for both organic and paid use

  • Develop platform-native content that fits the nuances of each channel and each brand's voice and audience

  • Partner with the paid media team to produce, test and iterate on social ad creative, including hooks, formats and variations

  • Monitor trends, memes, sounds and formats, and turn them into timely content that feels native and fresh

  • Track performance across channels, report on results and use insights to optimize content, formats and posting strategy

  • Use AI and automation tools to speed up ideation, production and editing, and experiment with new workflows

Qualifications

  • 1-2 years of experience in social media, content creation or a similar role (agency, in-house at a tech/AI brand or personal brand experience all count)

  • Proven ability to create short-form video end to end, with a portfolio or sample videos that show your work

  • Hands-on editing skills with tools such as CapCut, Premiere Pro, After Effects or similar

  • Hands-on experience with Ai video creation tools, like Higgsfield, Weavy or similar

  • A fresh perspective on social and an intuitive grasp of trends, formats, creators and culture across TikTok, Instagram and beyond

  • Natural instinct for strong hooks, storytelling and what makes people stop scrolling

  • Understanding of content strategy and planning, including calendars, platform best practices and audience insights

  • Familiarity with paid social creative and what makes an ad perform, or strong curiosity to learn fast

  • Strong writing skills and a clear, clever tone of voice

  • Analytical mindset: comfortable reading metrics and adapting based on performance

  • Self-starter who ships consistently, takes initiative and thrives in a fast-moving environment

  • Excellent communication and collaboration skills; fluent English (written and spoken)

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